The face of Content Marketing in 2022
30 years ago, you might have gotten away with a simple listing in the Yellow Pages delivered to everyone’s door once a year.
Today, you need to invest in content marketing to achieve your business goals.
of consumers expect brands to produce content, not just products.
of consumers prefer an integrated, multi-channel marketing approach.
of consumers are more likely to buy from companies that deliver unique content.
More than fancy words
91% of businesses are investing in content marketing and 66% of B2B marketers plan to increase their content marketing budget in 2022. Businesses that don’t focus on crafting and publishing unique, value-laden content, will begin to fall behind at a faster pace as new channels and technologies emerge.
Discover the Face of Content Marketing in 2022
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