Getting localfor Adobe Acrobat Online.

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SEO & localisation case study

The results.

A portfolio of Adobe Acrobat Online resources that read naturally and rank competitively

The challenge.

Adobe Acrobat’s global site hosts hundreds of online guides and articles, yet many key pages had never been localised for the Japanese market. Out-of-date instructions and other untranslated content were costing Adobe both search visibility and consumer trust. Adobe tasked Engage Agency to close those gaps by localising content and boosting SEO performance.

What we did.

Our first step was to conduct an SEO audit to pinpoint pages with the most potential to lift Adobe Acrobat’s organic search traffic. From there, we rewrote each page in fluent, locally nuanced Japanese, incorporating current Adobe Acrobat features and search-optimised keywords unique to the market. The result is a portfolio of Adobe Acrobat Online resources that read naturally and rank competitively.   

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